# Keep your brand current — and cited — in AI search. > Published by **Knowledge Company** (knowledgecompany.ai). > Canonical source: https://knowledgecompany.ai/solutions/ai-search-geo > Markdown mirror, generated 2026-09-02. Cite the canonical URL. Keep your brand current and cited in AI search. We find outdated claims, verify the correct information, publish approved updates, and measure how ChatGPT, Gemini, Perplexity, Copilot and Google AI represent your company. AI Search Visibility · GEO Knowledge Company finds outdated claims, verifies the correct information, publishes approved updates, and measures how ChatGPT, Gemini, Perplexity, Copilot and Google AI represent your company. Run a content freshness audit See how it works Send us one URL. We come back with the claims that have drifted, ranked by how much they matter. Stale claims found Sources verified Pages ranked by impact Audit snapshot Example Verified 61% Needs review 22% Stale 17% 1,284 Claims scanned 218 Need attention Trusted by teams who publish faster than they can maintain The audit ## What you get back in five working days. Send one URL. We scan every factual claim on the domain, check it against what is true today, and hand you the list ranked by what it costs you. Stale claims by type Count Pricing 34 Metrics 28 Features 21 Links 12 Comparisons 9 Where those claims surface Answers citing you ChatGPT 46% Perplexity 38% Google AI 31% Gemini 24% Copilot 19% Example output 01 /pricing Old plan tiers quoted in 3 comparison answers 94 02 /integrations 12 of 32 integrations missing from the page 81 03 /customers Customer count 4 years out of date 67 04 /blog/why-we-built-this Positioning contradicts the current homepage 52 05 /docs/api Two deprecated endpoints still documented 38 One URL is enough to start Illustrative output. Your numbers will look different. The problem ## AI search can only use the knowledge it finds. Your company changes continuously. Your published content does not. Pricing changes, but comparison articles retain the old price. New features launch, but older pages omit them. Customer metrics improve, but AI systems keep finding the old numbers. Product positioning evolves, but contradictory descriptions remain online. Competitors publish newer evidence and win the citation. Share of published claims still accurate Illustrative 100% Month 0 M0 88% Month 3 M3 71% Month 6 M6 54% Month 9 M9 41% Month 12 M12 Nothing was edited in this period. The page did not change — the company did. KEY IDEA Being absent from AI answers is a visibility problem. Being represented inaccurately is a knowledge problem. Knowledge Company solves both. Before and after ## One claim, corrected end to end. The same sentence, before we touched it and after it was verified. Before “Supports 12 integrations” Published in 2024 AI repeats outdated information Knowledge Company Detects that the verified count is now 32 Connects the claim to product data Routes the correction for approval After “Supports 32 integrations” Updated and verified in 2026 Search engines receive the current version CLAIM EXAMPLE Outdated CURRENT CLAIM Supports 12 integrations. SOURCE OF TRUTH Supports 32 integrations. SUGGESTED UPDATE Supports 32 integrations — verified against product data. Effect of one correction · illustrative Same URL, same page, one verified claim replaced. Citation rate measured over the eight weeks either side of the update. 34% Every correction carries its source, its owner, its approval history, the date it was updated, and every page where the same claim appears. How it works ## From stale claim to stronger AI visibility. One loop, run continuously, with a person approving anything that matters. 1 – Monitor AI answers Track the prompts, citations, competitors and claims that shape how AI systems describe your brand. 2 – Detect knowledge decay Find outdated statistics, pricing, product details, links, comparisons and messaging across everything you have published. 3 – Verify the replacement Check every proposed update against approved documents, product data, analytics or another trusted source. 4 – Review and publish Route the changes that matter to the right person, then publish the approved version straight into the CMS. 5 – Notify the engines Update structured data, dateModified, sitemaps and IndexNow so search systems discover the change. 6 – Measure the result Compare citation rate, share of voice, answer accuracy, AI referrals and conversions before and after the update. You have read the method. Now see it run on your own pages. We will run the first pass ourselves and walk you through what we found. Book a walkthrough Measurement ## Prove what changed. What the dashboard reports once the loop has been running. AI citation and mention rate Competitive share of voice Accuracy of AI answers Percentage of claims currently verified Average age of unverified claims 06 Time from source change to published correction 07 AI referral traffic, leads and revenue Dashboard preview Sample data AI citation rate · % of tracked prompts W1 15 W2 14 W3 19 W4 24 W5 W6 31 W7 36 W8 Your brand Competitor A 27% Competitor B 21% Competitor C 14% 92% Claims currently verified 34 days 2.1 days Source change to published correction From citation to pipeline Sample data · 90 days 3,120 Baseline AI referral sessions 1,810 58% of citations Qualified leads 214 11.8% of sessions Opportunities 41 19% of leads Every stage is reported against the pre-audit baseline, so the effect of a correction is attributable rather than assumed. A freshness score is a diagnostic, not the result. What you are buying is citations, accurate recommendations and revenue. Where we differ ## GEO monitoring tells you that you are losing. Knowledge Company helps fix why. Most tools in this category report the symptom. The repair is the part nobody owns. Platform type What it does AI visibility tracker Shows whether your brand appears. Content generator Produces additional pages. SEO platform Tracks rankings and technical performance. Finds stale claims, verifies corrections, publishes updates and measures their effect. We optimise claims — not merely prompts or pages. Evidence ## Why freshness matters in AI search. Three findings that explain why recency changes what AI systems retrieve and repeat. 25.7% newer than organic Google results — the age gap measured across an analysis of almost 17 million AI citations. Add citation before publish 6 of 6 models preferred recent content over otherwise identical content carrying an old timestamp, in a 2026 controlled study. Relative age of cited content Organic = 100 AI-cited URLs 74 Google organic 100 AI-cited URLs were 25.7% newer than the organic results for the same queries. Models preferring recent content M1 M2 M4 M5 Every model tested preferred the recent version of otherwise identical content. SOURCE / CITATION Microsoft Microsoft states that accurate, current content is important for inclusion and citation in AI-generated answers. Add citation before publish. Freshness is not changing a date. It means making a substantive, verified improvement to the information AI systems retrieve. Read the research Who it is for ## Built for teams whose facts move faster than their pages. The pattern is the same everywhere: the company changed, the archive did not. B2B SaaS Changing features, pricing, integrations and customer metrics. Agencies Evolving services, portfolios, case studies and capabilities. Regulated businesses Approved language, compliance claims and the evidence behind them. Product companies Specifications, availability, comparisons and documentation. Before you ask ## The questions that decide this. Do you rewrite our content? No. We propose the smallest correct change and route it to whoever owns the page. Nothing publishes without an approval. What counts as a source of truth? Your product data, approved documents, analytics or CRM — whatever you already treat as authoritative. We check against that, not against the open web. Will editing pages hurt our rankings? We keep the URL, the publish date and the structure. A substantive, verified update is what search systems reward; the risk sits with leaving the page wrong. Do you need access to our CMS? Not for the audit. Publishing in place needs a connection, and we scope that only after you have seen the findings. How is this different from a visibility tracker? A tracker tells you your share of voice is falling. We find the claims causing it, verify the replacements and publish them. What if we disagree with a correction? Then it does not ship. Every proposed change carries its source so the owner can judge it in seconds rather than re-researching it. Also available for Content refresh for Medium Content refresh for Substack Start with your website ## Find out what AI search is learning from your outdated content. Send us your website. Knowledge Company will identify stale claims, citation gaps and the pages most worth refreshing. --- ## Related documents in this mirror - [Your Medium archive is still making claims.](https://llms.knowledgecompany.ai/solutions/medium.md) - [You can’t unsend a newsletter. You can fix the archive.](https://llms.knowledgecompany.ai/solutions/substack.md) - [Nothing you published is still entirely true.](https://llms.knowledgecompany.ai/solutions.md) - [See which prompts decide how AI describes you](https://llms.knowledgecompany.ai/solutions/prompt-intelligence.md) - [You can edit a LinkedIn post. Nobody ever does.](https://llms.knowledgecompany.ai/solutions/linkedin.md) *This document is the markdown mirror of https://knowledgecompany.ai/solutions/ai-search-geo, published by Knowledge Company - a knowledge freshness platform that detects, verifies and updates outdated claims in company content.* *Mirror index: https://llms.knowledgecompany.ai/index.md - Generated 2026-09-02*